I took a call from a new client last week whose property has been on the market over a year. They wanted to know if I took the listing would I hold open houses? I told them that this is one of the ways that I market a home and if people don't see the home they won't buy it.
They told me that they had been asking their former Realtor to hold the home open and he told them that open houses do not sell houses. The home is in an area of new construction so it should get traffic on an open house. The home is to be priced fairly for the area. The home has a premium lot and many upgrades that the sellers know they won't be able to recoup.
So why not hold the home open?
It seems that their former realtor is also playing at being a general contractor and has 3 market homes that have not sold and also has one lot without a home on it for sale. The reality is that this person is more focused on selling the market homes than his clients home. It would seem that if you want to be a builder become a builder but don't promise people that you will work hard to sell their home when you can't sell 3 of your own.



